5 Questions to ask yourself when looking for a digital marketing agency

If you are in the market looking for a digital marketer you’ve come to the right place. From the title it’s clear what you’re looking for, but with all those agencies out there how do you know which will be the best one? 

Let’s face it, If you go to google right now and type in: “digital marketing orange county” easily 20 companies will appear all over the orange country. But how do you choose the right one?

I’m here to tell you it has a lot less to do with the companies and more with you. Digital Marketing Agencies are built to solve problems any problem you throw our way we sure will find the answer.  But, to figure out the right company for you, here are 5 Questions to ask yourself if you’re looking for a digital marketing agency? 

1. What are my goals for this project or partnership?

You’re not looking to work with a digital marketing agency for your help you have a goal and a purpose. Find out what those are. Some common goals might be for lead generation for your company, it may be to build awareness to your brand, you may have just produced one of the best Netflix originals series like “Squid Games” and you want to promote it to get people to watch.

Whatever your goal is have this in mind before reaching out to an agency. Doing so will help you narrow down agencies out there because they may not specialize in what you’re asking.

2. What does success look like?

It is important to have this still image in mind when working/shopping around for agencies to work. Why?

Because when working with an agency it’s important to ask for references of previous work. Check some of the projects they completed with prior clients and see if it alights with what success looks like to you. If you looking to gain 20K followers in 1 month and they help a client gain 50K in 1 month them clearly they meet your goals and can produce the result you imagine success looking like. 

Its also important to note they there is a possibility of you working with a young agency and if you’re working with them for a while and they are getting you the results you want (within reason) taking a look at your definition of success is, could help you determine if you should stay with this agency of got your separate ways.

3. How much am I willing to pay?

Things are only worth what someone is willing to pay. Having a price point in mind will carry you a long way. But it’s important that you don’t just randomly guess a lowballed number actually do some digging to compare prices from a few companies and go with the median.

It sucks to spend time on call with agencies and they don’t get anywhere especially if the price is out of your reach. Do remember though that just because something is cheap doesn’t mean is the best, so do your research

4. What type of digital marketing do I want to focus on? 

Digital Marketing is the power and strategies to reach millions and even billions of users just by the touch of your fingers. Even though it seems that simple there are many different Strategies which include: Search Engine Optimization (SEO), Web Design, Web Development, Content Marketing, Pay-Per-Click advertising (PPC), Email Marketing, Social Media Marketing, Mobile Marketing, Affiliate Marketing, Influencer Marketing. Knowing whats strategy you want to focus on helps you niche down and find the right marketer.

Just like there are companies like us at Nine27 that specialize in all of these strategies. There are some fellow agencies we communicate with that may only focus on email marketing, PPC, or web design. 

5. What’s the deadline/turnaround time?

Last but not least, what is your deadline/turnaround time. This is important because each agency has different processes, which means delivery on specific projects vary. It’s important to know in digital marketing nothing is overnight, in figurative terms, Rome wasn’t built in a day, so executing some of the strategies digital marketing agencies put together takes some time.

Because a lot of factors takes place like research, testing, ad budget, etc. but if you know you need something completed in a 1-month bet for a company your communication with the standard is 2 month then you should do some looking and find a company that can work with your timeline. Remember opportunity cost to forgo on a thing like time, it will cost another thing like quality or budget. So be prepared. 

Moving Forward

As your shop around, keep these key questions in mind as you search through looking for the right fit for your need. Since you are here, I highly urge you to consider Nine27 as a potential partner for any of your projects; we are the #1 Digital Marketing Agency in Irvine, CA.

Although, we have a lot of inquiries and we only take in 1 to 2 clients person month (so we can keep high standards and stay hands-on with every client we have) I encourage you to set up a discovery call with us. 

Each month we only take the best of the best and client we ensure we can get the absolute best results for. So, on that call make sure you are clear with what you what by using 5 Questions to ask yourself when looking for a digital marketing agency in 2022.

Some of the services we provide include: Search Engine Optimization (SEO), Web Design, Web Development, Content Marketing, Pay-Per-Click advertising (PPC), Email Marketing, Social Media Marketing, Mobile Marketing, Affiliate Marketing, and Influencer Marketing. If you like to learn more about what we do visit our website at Nine27.co, If you’d like to learn more about some of our previous work visit one of our case studies. 

Overall, we hope this was informative and you have a lot of takeaways. Follow us on all platforms and visit our website at: Nine27.co